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ELA 9A
We discussed persuasive writing and examined several examples. There are 7 strategies to use:1. Claim - your main point
2. Big Names - celebrities, medical experts, other important people that support your side of the argument
3. Logos - not a picture logo but rather using logic, numbers, facts, and data to support your argument
4. Pathos - appealing to your audience's emotions
5. Ethos - making yourself seem trustworthy and believable
6. Kairos - building a sense of urgency, often used for sales - 1 day only 30% off
7. Research - using studies and information to make your argument more convincing, mays include words, graphs, tables, illustrations
When writing a persuasive piece start with an attention grabber, followed by your main thesis, supporting details, sometimes including the cons to your argument and refuting them, and a strong conclusion.
We read the following article and then looked to see how many strategies were used and where:
Why Canada Should Welcome Syrian Refugees A Lot More
Name: ___________________________________ Date: ________________________
CHECK THE STRATEGIES
Take another look at the persuasive piece that you chose to share with the class from the Persuasion Is All Around You assignment. What strategies does the author use to try to persuade you? Read through each strategy and decide whether the author used that strategy by writing yes or no in the second column. If you write yes, then explain how the author used that strategy. Persuasive Strategy
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Yes/No
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How the Author Used It
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Claim – States the main
point or stance
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Big Names – Mentions experts and important people to support the argument
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Logos – Uses logic, numbers, or
facts to support the argument
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Pathos – Appeals to the audience’s emotions
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Ethos – Tries to build trust and credibility
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Kairos – Builds a sense of urgency
for the cause
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Research – Uses studies and
information to make the
argument seem more convincing;
this can be in the form of words,
graphs, tables, or illustrations
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